- Title
- Personal selling : achieving customer satisfaction
- Creators
- Rolph E AndersonAlan J Dubinsky
- Publisher
- Houghton Mifflin Co; Boston
- Number of pages
- xxii, 504
- Resource Type
- Book
- Language
- English
- Academic Unit
- [Retired Faculty]
- Identifiers
- 9780618260454; 0618260455; 991019295314104721
Book
Personal selling : achieving customer satisfaction
Houghton Mifflin Co
2004
Abstract
Metrics
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