Book chapter
Introduction to Data Science and Digital Business
Data Science and Digital Business, pp 1-6
05 Jan 2019
Abstract
This book combines the analytic principles of digital business and data science with business practice and big data. The interdisciplinary, contributed volume provides an interface between the main disciplines of engineering and technology and business administration. Written for managers, engineers and researchers who want to understand big data and develop new skills that are necessary in the digital business, it not only discusses the latest research, but also presents case studies demonstrating the successful application of data in the digital business.
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Details
- Title
- Introduction to Data Science and Digital Business
- Creators
- Fausto Pedro García Márquez - Ingenium Research Group, University of Castilla-La Mancha, Ciudad Real, SpainBenjamin Lev - Drexel University
- Publication Details
- Data Science and Digital Business, pp 1-6
- Publisher
- Springer International Publishing; Cham
- Resource Type
- Book chapter
- Language
- English
- Academic Unit
- Decision Sciences (and Management Information Systems)
- Other Identifier
- 991019238808804721