Book chapter
Storytelling Using Text Data
Practical Text Analytics, pp 167-175
20 Oct 2018
Abstract
This chapter explores the concept of data storytelling, an approach used to communicate insights to an audience to inform, influence, and spur action. A storytelling framework is included for reference and can be used to develop, focus, and deliver the most important concepts from an analysis that should be conveyed within a narrative.
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Details
- Title
- Storytelling Using Text Data
- Creators
- Murugan Anandarajan - Drexel UniversityChelsey Hill - Montclair State UniversityThomas Nolan - Mercury Systems (United States)
- Publication Details
- Practical Text Analytics, pp 167-175
- Series
- Advances in Analytics and Data Science
- Publisher
- Springer International Publishing; Cham
- Resource Type
- Book chapter
- Language
- English
- Academic Unit
- Decision Sciences (and Management Information Systems); Bennett S. LeBow College of Business; Television (and Media) Management; Drexel University
- Other Identifier
- 991019551544504721