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Core Capabilities and Institutions: How Do Traditional and Modern Grocery Stores Coexist in Transition Economies?
Conference proceeding

Core Capabilities and Institutions: How Do Traditional and Modern Grocery Stores Coexist in Transition Economies?

Boryana V. Dimitrova, Bert Rosenbloom and Trina Larsen Andras
CHALLENGES AND OPPORTUNITIES OF GLOBAL BUSINESS IN THE NEW MILLENNIUM: CONTEMPORARY ISSUES AND FUTURE TRENDS, v 20, pp 226-232
01 Jan 2011
Featured in Collection :   UN Sustainable Development Goals @ Drexel

Abstract

Business Business & Economics Management Social Sciences
In this paper, we employ the resource-based view and institutional theory to develop a conceptual framework that helps explain the survival and coexistence of traditional food shops and modern grocery stores in former communist nations, also referred to as transition economies (TEs). We argue that each store type has acquired a set of store type-specific capabilities that cannot be easily imitated and substituted and that have enabled each store type to better serve different consumer segments in TEs. Traditional food shops and modern grocery retailers have thus been able to become isomorphic with and gain legitimacy in the past-inherited and transition-induced institutional environment, respectively.

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