- Title
- EMPOWERING SALESPEOPLE: DOES IT WORK?
- Creators
- Frederick H. K. Yim - Hong Kong Baptist Univ, Hong Kong, Hong Kong, Peoples R ChinaSrinivasan Swaminathan - Drexel UniversityRolph Anderson - Drexel University
- Contributors
- L Robinson (Editor)
- Publication Details
- Marketing Dynamism & Sustainability-Things Change, Things Stay the Same, pp.504-504
- Series
- Developments in Marketing Science
- Publisher
- Acad Marketing Science
- Number of pages
- 1
- Resource Type
- Conference proceeding
- Language
- English
- Academic Unit
- Epidemiology and Biostatistics; Marketing
- Identifiers
- 991019170543504721
Conference proceeding
EMPOWERING SALESPEOPLE: DOES IT WORK?
Marketing Dynamism & Sustainability-Things Change, Things Stay the Same, pp.504-504
Developments in Marketing Science
01 Jan 2015
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- Collaboration types
- Domestic collaboration
- International collaboration
- Web of Science research areas
- Business