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SATISFACTION AND LOYALTY IN E-COMMERCE: THE MODERATING ROLE OF NATIONALITY
Conference proceeding

SATISFACTION AND LOYALTY IN E-COMMERCE: THE MODERATING ROLE OF NATIONALITY

Thijs Van Den Haak and Srinivasan Swaminathan
Marketing Dynamism & Sustainability-Things Change, Things Stay the Same, pp.641-641
Developments in Marketing Science
01 Jan 2015

Abstract

Business Business & Economics Social Sciences

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