Thesis
A case study: how to organize a tour to China for an American children's theatre
Master of Science (M.S.), Drexel University
25 Jan 2009
DOI:
https://doi.org/10.17918/etd-3397
Abstract
The Enchantment Theatre Company (ETC) is to create original theater for young audiences and families in Philadelphia. Because the children's theatre is important for children to thrive and China is one of the fastest growing economies in the world, the author is exploring the opportunity of organizing a tour to China for the ETC. The author conducted the research on general cultural exchange procedure; analyzed successful samples and described the communication process of the ETC's case including direct government authorization agency and indirect government authorization agency. Three key factors important to the success of cultural exchange were concluded at the end, theatre's originality, professional promotion and government support. The author hopes to lead this cultural exchange project to be successful. It will help the Enchantment Theatre achieve a higher identity and development, especially in China. At the same, China's children will have the opportunity to enjoy one of high quality children's theatres in the world.
Metrics
27 File views/ downloads
22 Record Views
Details
- Title
- A case study
- Creators
- Jing Ye - DU
- Contributors
- Catherine Bartch (Advisor) - Drexel University (1970-)
- Awarding Institution
- Drexel University
- Degree Awarded
- Master of Science (M.S.)
- Publisher
- Drexel University; Philadelphia, Pennsylvania
- Resource Type
- Thesis
- Language
- English
- Academic Unit
- Arts Administration; Arts and Entertainment Enterprise; Drexel University; Antoinette Westphal College of Media Arts and Design
- Other Identifier
- 3397; 991014632338904721