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PDFOpen Access (License Unspecified), Open Access
Thesis
A pre-study of the effect of challenge system on type A/B personalities in endless runner mobile game
Master of Science (M.S.), Drexel University
May 2017
DOI:
https://doi.org/10.17918/etd-7361
Abstract
The research explores type A and B personality players and their preferences for competing with high score strangers or non-high score friends in an endless runner game in order to identify a potential method for increase player interactions. The retention rates of endless runner mobile games have been saturated since 2013. Game analysts think that this is a consequence of the lack of social interaction inherent to most endless runner games. To counter this saturation and increase retention, a modified challenge system should be instituted to facilitate interaction between players. However, there is insufficient research regarding player interactions in the context of mobile gaming. Therefore, the current study was conducted, incorporating the fields of PC and console gaming and psychology, focusing on a self-developed endless runner game to investigate player personalities and their preferences for competing with high score strangers or non-high score friends. The type A/B personality theory defined by Friedman and Jordan in the1950s was used to examine ten students from the same class who attend Drexel University. The study revealed that type A students initially liked to compete with strangers but switched competing with classmates after playing the game ten times in a row. Type B students like competing with classmates consistently during the duration of the study. The research found that personality affects player preferences with regard selecting competitors in the endless runner game. This finding offers one way to improve player interactions through the use of a challenge system to encourage players to interact with the preferred kinds of competitors based on their personalities.
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Details
- Title
- A pre-study of the effect of challenge system on type A/B personalities in endless runner mobile game
- Creators
- Shihong Zhong - DU
- Contributors
- Michael G. Wagner (Advisor) - Drexel University (1970-)
- Awarding Institution
- Drexel University
- Degree Awarded
- Master of Science (M.S.)
- Publisher
- Drexel University; Philadelphia, Pennsylvania
- Number of pages
- 48 pages
- Resource Type
- Thesis
- Language
- English
- Academic Unit
- Digital Media; Drexel University; Antoinette Westphal College of Media Arts and Design
- Other Identifier
- 7361; 991014632306204721