A study of factors influencing wrapping practices in women's retail specialty shops

Thesis

LauraLou Courtney Frank

Master of Science (M.S.), Drexel Institute of Technology

1948

DOI:

https://doi.org/10.17918/00002904

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Frank_LauraLou_194851.99 MB

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Customer services--Costs

Marketing research

Stores, Retail--Cost control

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Title: A study of factors influencing wrapping practices in women's retail specialty shops
Creators: LauraLou Courtney Frank
Awarding Institution: Drexel Institute of Technology
Degree Awarded: Master of Science (M.S.)
Publisher: Drexel Institute of Technology; Philadelphia, Pennsylvania
Number of pages: ix, 42 pages
Resource Type: Thesis
Language: English
Academic Unit: Drexel Institute of Technology (1936-1970); College of Home Economics (1945-1970)
Other Identifier: 991021887646404721