Thesis
Business plan: Podcasting and Media Group, LLC
Master of Science (M.S.), Drexel University
Sep 2020
DOI:
https://doi.org/10.17918/00000305
Abstract
At the end of 2019, Apple Podcast Hosting Directory included over 850,000 active podcasts with over 30 million episodes worldwide. Researchers have reported that approximately 200 new podcasts are projected to launch per day in the year 2020.1 The podcast industry is growing exponentially year by year and as more people are familiarizing themselves with podcasts, advertisers are throwing more money to podcasters, and content creators and businesses of all sizes want in on the podcasting industry. While the visionaries of these podcasts started off with a solid idea, because the industry is still fairly new, most do not have the skills necessary to generate revenue from their podcast. Podcasting and Media Group, LLC (PMG) will use its breadth of knowledge in the podcasting and media industry to help podcasters launch a successful podcast, generate revenue, create a brand for their show, and grow their audiences.
Metrics
63 File views/ downloads
69 Record Views
Details
- Title
- Business plan
- Creators
- Veniece Penn
- Contributors
- Albert S. Tedesco (Advisor)
- Awarding Institution
- Drexel University
- Degree Awarded
- Master of Science (M.S.)
- Publisher
- Drexel University; Philadelphia, Pennsylvania
- Number of pages
- viii, 113 pages
- Resource Type
- Thesis
- Language
- English
- Academic Unit
- Television (and Media) Management; Cinema and Television; Drexel University; Antoinette Westphal College of Media Arts and Design
- Other Identifier
- 991014695537004721