Files and links (1)
PDFOpen Access (License Unspecified), Open Access
Thesis
International television formats in the Chinese market
Master of Science (M.S.), Drexel University
01 Aug 2014
DOI:
https://doi.org/10.17918/etd-6158
Abstract
Traditionally, China's TV industry doesn't consider reality-format TV shows to be an important genre. But, in 2010, an unscripted international format show-China's Got Talent debuted on Dragon TV and became one of the hottest shows in China. The popularity of China's Got Talent gave the Chinese television industry an opportunity to learn about international television formats. In 2012, Zhejiang TV broadcast The Voice of China as a summer season program; the show proved to be a hit. Insiders from China's TV industry began to realize the necessity of introducing formatted programs. During 2013, a large number of TV stations bought international TV formats from other countries. Those programs ranged from singing competitions and dance contests to game shows. However, not all of those shows gained high ratings. In October 2013, a government edict that relates to international TV formats was issued, stating that starting in 2014, nationwide satellite networks were only permitted to import one international format per year.
Metrics
40 File views/ downloads
20 Record Views
Details
- Title
- International television formats in the Chinese market
- Creators
- Yun Gao - DU
- Contributors
- Albert S. Tedesco (Advisor) - Drexel University (1970-)
- Awarding Institution
- Drexel University
- Degree Awarded
- Master of Science (M.S.)
- Publisher
- Drexel University; Philadelphia, Pennsylvania
- Resource Type
- Thesis
- Language
- English
- Academic Unit
- Television (and Media) Management; Cinema and Television; Drexel University; Antoinette Westphal College of Media Arts and Design
- Other Identifier
- 6158; 991014632545704721