Thesis
Kickstarting relationships: is crowdfunding affecting the relationship between artists and their supporting audiences?
Master of Science (M.S.), Drexel University
2014
DOI:
https://doi.org/10.17918/etd-6216
Abstract
This paper looks at the influence the crowdfunding platform Kickstarter has had on relationships between artists and their audiences. Using research, interviews, and surveys, I determined that the platform establishes how and why these interpersonal shifts occur. The research points to the direct peer-to-peer communication that allows Kickstarter to persuade attitudes and behaviors. As a result, the audiences are finding out more about the artists as individuals as well as their artistic practices. In turn, the artists end the process more appreciative of the support their funding audiences supply; however, they tend to view them as a collective group. Disparate motivations and expectations formed by how the transaction is characterized may be the cause for the different relationships formed between the dyad.
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Details
- Title
- Kickstarting relationships
- Creators
- Ali L. Gathers - DU
- Contributors
- Julie Goodman (Advisor) - Drexel University (1970-)
- Awarding Institution
- Drexel University
- Degree Awarded
- Master of Science (M.S.)
- Publisher
- Drexel University; Philadelphia, Pennsylvania
- Resource Type
- Thesis
- Language
- English
- Academic Unit
- Arts Administration; Arts and Entertainment Enterprise; Drexel University; Antoinette Westphal College of Media Arts and Design
- Other Identifier
- 6216; 991014632255404721