Art festivals Art shows Arts entrepreneurship Creative entrepreneurship Regional art festivals Fine Arts Visual Arts
This study provides an overview of regional art festivals from the artists' perspective. This research strives to understand how regional art festivals and selling in person can impact artists' careers. It also explores how art festivals can be designed to better serve the artists. This study includes a review of prior literature on artist's careers, their relationship with entrepreneurship and consumers and trends of artists representing themselves. Data was collected through interviews with nine different artists to understand their experiences with regional art festivals. Based on the interviews, the artists' have a variety of reasons for participating in regional art festivals including having the opportunity to meet their customers in person, the ease of presenting their work in person rather than online, and the ability to sell their artwork themselves without a gallery or middleman.
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Details
Title
Regional art festivals and the artist entrepreneur
Creators
Jessica Polk
Contributors
Pamela Yau (Advisor)
Awarding Institution
Drexel University
Degree Awarded
Master of Science (M.S.)
Publisher
Drexel University; Philadelphia, Pennsylvania
Number of pages
v, 84 pages
Resource Type
Thesis
Language
English
Academic Unit
Arts Administration; Arts and Entertainment Enterprise; Drexel University; Antoinette Westphal College of Media Arts and Design
Other Identifier
991022019316804721
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