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The experience provided for major gift donors to ensure future funding
Thesis   Open access

The experience provided for major gift donors to ensure future funding

Jennifer L. Doyle
Master of Science (M.S.), Drexel University
08 May 2001
DOI:
https://doi.org/10.17918/etd-388
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Doyle_Jennifer_20013.87 MBDownloadView

Abstract

Arts--Management Development/Philanthropy
To ensure future major giving it is necessary to provide the major gift donor a first-class organizational experience. This experience has a great deal of influence on the donor's perception of the organization. High impact giving occurs when a good quality relationship is built between the organization's staff and the donor. The organization must respond to the donor's expectations and communicate the organization's expectations appropriately.

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