Journal article
Improve Key Performance Indicators With AI
MIT Sloan management review, Vol.64(4)
01 Jul 2023
Abstract
This article series presents findings from the seventh annual global research study on artificial intelligence and business strategy by MIT Sloan Management Review and Boston Consulting Group. In the spring of 2023, we fielded a global survey and subsequently analyzed records from 3,043 respondents representing more than 25 industries and 100 countries. We also interviewed 17 executives leading AI initiatives in a broad range of companies and industries, including financial services, media and entertainment, retail, travel and transportation, and life sciences. Our research examines how managers and leaders use AI to enhance strategic measurement to advance strategic outcomes. It explores how organizations have adapted -- and even generated new -- KPIs with AI to define and deliver measurably better performance.
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Details
- Title
- Improve Key Performance Indicators With AI
- Creators
- Michael SchrageDavid KironFrançois CandelonOis CandelonShervin KhodabandehMichael Chu
- Publication Details
- MIT Sloan management review, Vol.64(4)
- Publisher
- Massachusetts Institute of Technology, Cambridge, MA
- Resource Type
- Journal article
- Language
- English
- Academic Unit
- Information Science (Informatics)
- Identifiers
- 991021786473104721