- Title
- Multi-channel marketing and the retail value chain
- Creators
- Bert Rosenbloom
- Publication Details
- Vol.20(3)
- Resource Type
- Journal article
- Language
- English
- Academic Unit
- [Retired Faculty]
- Identifiers
- 991021861825204721
Journal article
Multi-channel marketing and the retail value chain
Vol.20(3)
2003
Metrics
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