Logo image
Of lizards and ideological entrepreneurs : Alex Jones and Infowars in the relationship between populist nationalism and the post-global media ecology
Journal article   Open access   Peer reviewed

Of lizards and ideological entrepreneurs : Alex Jones and Infowars in the relationship between populist nationalism and the post-global media ecology

Hilde Den Bulck and Aaron Hyzen
International communication gazette, v 82(1)
01 Jan 2020
url
https://doi.org/10.1177/1748048519880726View
Published, Version of Record (VoR)Maybe Open Access (Publisher Bronze) Open

Abstract

Mass communications Politics
This contribution analyses the nexus between contemporary US populist nationalism and the post-global media ecology through the case of US radio show host and ‘most paranoid man in America’ Alex Jones and his Infowars. It evaluates the role of Alt Right alternative/activist media and global digital platforms in the success of Jones as ideological entrepreneur. To this end, it looks at Jones’ and Infowars' message (mostly Falls Flag conspiracy theories and pseudo-science-meets-popular-culture fantasy), persona as celebrity populist spectacle, business model, political alliances with Alt Right and Trump, audience as diverse mix of believers and ironic spectators and, most of all, media. In particular, we analyse the mix of legacy and social media and their respective role in his rise and alleged downfall. We evaluate Jones’ efforts as effective ideological entrepreneur, pushing his counter-hegemonic ideology from the fringes to the mainstream.

Metrics

4 Record Views
38 citations in Scopus

Details

InCites Highlights

Data related to this publication, from InCites Benchmarking & Analytics tool:

Collaboration types
Domestic collaboration
International collaboration
Web of Science research areas
Communication
Logo image