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On the Foundations of NeuroIS: Reflections on the Gmunden Retreat 2009
Journal article   Open access

On the Foundations of NeuroIS: Reflections on the Gmunden Retreat 2009

Rene Riedl, Rajiv D. Banker, Izak Benbasat, Fred D. Davis, Alan R. Dennis, Angelika Dimoka, David Gefen, Alok Gupta, Anja Ischebeck, Peter Kenning, …
Communications of the Association for Information Systems, v 27(1), pp 243-264
01 Jan 2010
url
https://doi.org/10.17705/1cais.02715View
Published, Version of Record (VoR)Maybe Open Access (Publisher Bronze) Open

Abstract

Computer Science Computer Science, Information Systems Science & Technology Technology
This article reflects on the discussions of the fifteen participants (co-authors) of a retreat on the. Foundations of NeuroIS. that took place in Gmunden (Austria) in September 2009. In particular, this article offers initial answers to a set of research questions which are important for the foundations of NeuroIS, an emerging subfield within the IS discipline. The key questions discussed during the retreat that are addressed in this article are: (1) What is NeuroIS, and how does it relate to sister disciplines, such as neuroscience, neuroeconomics, and neuromarketing? (2) Which neuroscience tools are relevant for IS research? (3) What can IS researchers learn from the neuroscience literature, and what do we already know about brain activity? (4) What are possible IS research topics that can be examined with neuroscience tools, and what are some promising research areas for NeuroIS? (5) How can NeuroIS be established as a new subfield in the IS literature, and what are the current challenges for NeuroIS? The article concludes by offering the participants' outlook on the future of NeuroIS.

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Domestic collaboration
International collaboration
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Computer Science, Information Systems
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