Logo image
Online Trust and Health Information Websites
Journal article   Open access   Peer reviewed

Online Trust and Health Information Websites

Cynthia L. Corritore, Susan Wiedenbeck, Beverly Kracher and Robert P. Marble
International journal of technology and human interaction, v 8(4), pp 92-115
01 Oct 2012
url
http://aisel.aisnet.org/cgi/viewcontent.cgi?article=1001&context=sighci2007View

Abstract

Information Science & Library Science Science & Technology Technology
Health care websites are important to people managing their health. But the quality of the information on health care websites varies, so it's hard for users to decide whether to trust their information. This study develops and tests a model of the factors influencing users' initial trust of a health care website. The factors are perceived credibility, risk, and ease of use. A survey instrument was developed to test the model with 176 participants who interacted with a health care website. It had strong statistical reliability and validity, and the model showed a statistically strong fit to the data. Users' website trust was significantly explained by users' perceptions of website credibility, ease of use, and risk. Ease of use directly predicted trust, and affected trust indirectly through credibility. Credibility was a direct predictor of trust and an indirect predictor of trust through risk. Variance explained by the model was high, 0.73.

Metrics

8 Record Views
50 citations in Scopus

Details

UN Sustainable Development Goals (SDGs)

This publication has contributed to the advancement of the following goals:

#3 Good Health and Well-Being

InCites Highlights

Data related to this publication, from InCites Benchmarking & Analytics tool:

Collaboration types
Domestic collaboration
Web of Science research areas
Information Science & Library Science
Logo image