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Accepted (AM)Open Access (License Unspecified), Open
Journal article
Racial/ethnic and income disparities in child and adolescent exposure to food and beverage television ads across the U.S. media markets
Health & place, v 29, pp 124-131
Sep 2014
PMID: 25086271
Featured in Collection : UN Sustainable Development Goals @ Drexel
Abstract
Obesity prevalence and related health burdens are greater among U.S. racial/ethnic minority and low-income populations. Targeted advertising may contribute to disparities. Designated market area (DMA) spot television ratings were used to assess geographic differences in child/adolescent exposure to food-related advertisements based on DMA-level racial/ethnic and income characteristics. Controlling for unobserved DMA-level factors and time trends, child/adolescent exposure to food-related ads, particularly for sugar-sweetened beverages and fast-food restaurants, was significantly higher in areas with higher proportions of black children/adolescents and lower-income households. Geographically targeted TV ads are important to consider when assessing obesity-promoting influences in black and low-income neighborhoods.
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Details
- Title
- Racial/ethnic and income disparities in child and adolescent exposure to food and beverage television ads across the U.S. media markets
- Creators
- Lisa M Powell - Health Policy and Administration, School of Public Health and Institute for Health Research and Policy, University of Illinois at Chicago, USA. Electronic address: powelll@uic.eduRoy Wada - Institute for Health Research and Policy, University of Illinois at Chicago, USAShiriki K Kumanyika - University of Pennsylvania
- Publication Details
- Health & place, v 29, pp 124-131
- Publisher
- Elsevier
- Grant note
- R01 CA138456 / NCI NIH HHS R01CA138456 / NCI NIH HHS
- Resource Type
- Journal article
- Language
- English
- Academic Unit
- Urban Health Collaborative; Dana and David Dornsife School of Public Health
- Web of Science ID
- WOS:000341388500015
- Scopus ID
- 2-s2.0-84905378174
- Other Identifier
- 991019312710904721
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- Collaboration types
- Domestic collaboration
- Web of Science research areas
- Public, Environmental & Occupational Health