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Reading the Tourist Mind: Indian Tourism The Next Decade
Journal article   Peer reviewed

Reading the Tourist Mind: Indian Tourism The Next Decade

Julio Aramberri
Tourism recreation research, v 29(1)
01 Jan 2004

Abstract

backpacking domestic tourism economic growth strategy images Indian GDP social structure
In spite of its many cultural, natural and historic attractions, India has been unable to turn tourism into a significant economic contribution to its GDP. India's market share of international tourism has dwindled over the last decades and revenues lag behind those of other Asiatic competitors. It is expected, however, that tourism will make a greater economic contribution as the dynamic growth of India's middle classes is sustained in the coming years. Additionally, India will have to make greater efforts to attract a more varied mix of international tourists. Relying on backpackers as the main engine for growth seems to be a risky proposition.

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