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Technology acceptance in the banking industry
Journal article   Peer reviewed

Technology acceptance in the banking industry

Murugan Anandarajan, Magid Igbaria and Uzoamaka P. Anakwe
Information technology & people (West Linn, Or.), v 13(4), pp 298-312
01 Dec 2000
DOI: https://doi.org/10.1108/09593840010359491

Abstract

Banking Developing countries Employees Humancomputer interaction User satisfaction
In the last decade, information technology has proven to be the major enabler that has helped multinational corporations to integrate their worldwide operations. However, studies show that many of these foreign subsidiaries, especially in lessdeveloped countries, underutilize their information systems, thus not making a significant contribution in improving the performance of organizations. Previous research, which investigated the factors that motivated individuals in accepting information technology, were conducted in developed countries. Since lessdeveloped countries differ culturally from developed countries, it is important to identify the factors which motivate individuals in these countries to accept as well as use information technology. This study seeks to investigate this issue. A comprehensive questionnaire on microcomputer acceptance and its resulting impact was collected from 88 users in six banks in Nigeria. The results suggest that social pressure is an important factor affecting microcomputer usage.

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