- Title
- The effects of need for cognition and trait anxiety on price acceptability
- Creators
- Rajneesh Suri - Drexel UniversityKent B. Monroe - University of Illinois Urbana-Champaign
- Publication Details
- Psychology & marketing, v 18(1)
- Publisher
- John Wiley & Sons, Inc
- Number of pages
- 22
- Resource Type
- Journal article
- Language
- English
- Academic Unit
- Bennett S. LeBow College of Business
- Web of Science ID
- WOS:000166133500002
- Scopus ID
- 2-s2.0-0035529113
- Other Identifier
- 991019167945804721
Journal article
The effects of need for cognition and trait anxiety on price acceptability
Psychology & marketing, v 18(1)
Jan 2001
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- Collaboration types
- Domestic collaboration
- Web of Science research areas
- Business
- Psychology, Applied